musicians and friends can go and vote for your band. The competition itself will happen in two rounds. In the 1st round bands are openly voted at the website by anyone. Only registered consumers can leave comments in relations to your band. There is no deadline of joining the competition until the 1st competition phase is over in each attending country. Bands who join faster receive more public votes than the ones who join just few hours before the end of the 1st competition phase.

After the 1st competition round ends (*see country specific competition schedule below) 18 most voted country-specific bands will be reviewed by the country-specific competition jury which will select 6 bands that will go automatically into local city centre finals and to 2nd competition round. The performance slots at the city finals will be named accordingly with the gained number of solid public votes per each finalist band - starting from Thursday noon and ending into Saturday night's last performance slot.

In the 2nd competition phase, 18 local bands living within in the same country in which they have registered to the competition will perform a 45 minute live set at the booked city centre high foot traffic location. The rest of the registered bands will remain at the campaign site yet public cannot vote for them anymore. Each city final live performance will take place inside a soundproofed transparent "music box" by using provided Roland's top backline including real touch electronic drums which are easy to adapt by the acoustic drummers (no acoustic drum set can be used at the music box).

A high quality live sound will be heard outside the music box by the audience from small outdoor speakers or by sitting down into the Qashqai vehicles parked nearby the music box. Live performing bands inside the music box container has floor monitors mixed according to each musician’s preference. Live music performed by the finalist band is simultaneously being live broadcasted to the nearby Nissan Qashqai vehicles by a short distance radio transmitter.

In addition, each finalist performance will be recorded for the local radio partner to air clips within their daily competition program segments. There will also be a separate videographer recording best bits of the each finalist. The "best of" clips of each finalist's performance will be uploaded within the same day to the competition website for all public to see and further vote for the preferred band which they feel should win the SonyBMG record deal. Between each finalist band, there is a 30 minute change over and line sound check after which the music box door is closed and the 45 minute live performance begins.

After the 3 day city finals are over in each country - online voting continues until April 24th when winners will be publicly announced simultaneously in all countries. Due to this arrangement, depending on the city specific dates, there will be length variance in the country specific post voting period.

Each winning band will continue its journey to produce a single released digitally by the local SonyBMG.

The jury votes in the finals will measure 40% against the generated public votes of the each band. The winner will be the band in each country which has in the end the most combined votes. Nordic and Baltic audience can go and vote competing bands in any of the attending countries. Each jury will have total of 5 members which are named by the following campaign partners:

* SonyBMG
* locals radio partner
* local celebrity member
* Nissan
* Roland

Local radio partner in each country will host the competition site and promote audience daily to go and vote for the next super band. In addition there will be quite a bit

Phase I and II competition schedule in each country for the Qashqai Urband Playground is the following:

Finland & Estonia:

* 19.3.2008, 06.00 // Public voting and local band registration begins
* 27.3.2008, 12:00 // Band registration ends and 18 live performance finalists are being selected, voting continues amongst the finalists only
* 27.3.2008, 18:00 // Country specific finalists are being announced at the competition site
* 28.-31.3.2008 // each local city finalist is being contacted by the competition organizer to arrange live performance related practicalities and schedules
* 3.-5.4.2008, 12:00-21:15 // City finals; Helsinki - Narinkkatori / Tallinn - Tammsaare park
* 24.4.2008, 12:00 // Country specific winner is being announced by SonyBMG

Sweden & Latvia:

* 25.3.2008, 06.00 // Public voting and local band registration begins
* 03.4.2008, 12:00 // Band registration ends and 18 live performance finalists are being selected, voting continues amongst the finalists only
* 03.4.2008, 18:00 // Country specific finalists are being announced at the competition site
* 04.-07.4.2008 // each local city finalist is being contacted by the competition organizer to arrange live performance related practicalities and schedules
* 10.-12.4.2008, 12:00-21:15 // City finals; Stockholm - Medborgarplatsen / Riga - Railway Station square
* 24.4.2008, 12:00 // Country specific winner is being announced by SonyBMG

Norway & Lithuania:

* 31.3.2008, 06.00 // Public voting and local band registration begins
* 10.4.2008, 12:00 // Band registration ends and 18 live performance finalists are being selected, voting continues amongst the finalists only
* 10.4.2008, 18:00 // Country specific finalists are being announced at the competition site
* 10.-14.4.2008 // each local city finalist is being contacted by the competition organizer to arrange live performance related practicalities and schedules
* 17.-19.4.2008, 12:00-21:15 // City finals; Oslo - Youngstorget / Vilna - Town Square